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Nintendo: 3DS profitability "improving" despite overall losses
UPDATE: Nintendo has just confirmed it is no longer selling 3DS hardware at a loss. The change comes as of today, 25th July. The news was announced in addition to the company’s latest financial report, detailed below. While selling at a loss is not unusual for hardware manufacturers, it was a rare move by Nintendo. The company was forced to slash the price of the 3DS last summer in a bid to boost sales. ORIGINAL STORY: Nintendo has described 3DS hardware sales as “improving”, after announcing a new worldwide sales total of 19 million units. Read more…
