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EA reorganizes after a landmark $1B digital year

Moving into 2012, Electronic Arts has made some key organizational changes to its internal structure in hopes of better executing its digital initiatives. Following the launch of the MMO Star Wars: The Old Republic, the online service FIFA Ultimate Team, and the company’s Origin distribution platform, EA says it hopes to make digital goods a larger part of its overall strategy. To help facilitate these changes, EA has chosen to fold its social and mobile-focused …