Borderlands 2 third highest pre-ordered game for Take-Two behind Grand Theft Auto
Take-Two announced during its first quarter conference call that Borderlands 2 is doing incredibly well in terms of pre-orders at retail.
“Consumer anticipation is phenomenal,” said Karl Slatoff, chief operating officer of Take-Two about Gearbox’s shooter. “Pre-orders are currently the third highest of any title in Take-Two’s history, behind only Grand Theft Auto 4 and Grand Theft Auto: San Andreas.”
For context, Grand Theft Auto 4 made $500 million in its first week, selling 6 million copies, with 3.6 million on its first day.Borderlands 2 third highest pre-ordered game for Take-Two behind Grand Theft Auto originally appeared on Joystiq on Tue, 31 Jul 2012 17:15:00 EST. Please see our terms for use of feeds.
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