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Angry Birds merchandising, licensing made up 30% of Rovio’s 2011 revenue
Angry Birds creator Rovio Entertainment says it is “very optimistic” about its financial outlook for 2012, having today reported strong revenue and profits for the 2011 fiscal year. Mikael Hed, Rovio CEO, put the notable results down to the popularity of the Angry Birds brand, although he noted that the company needs to “stay focused on entertaining our millions of fans by continuously developing new and innovative products and services” if it wishes to continue …
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